GoYoga was in desperate need of a brand revitalization. With multi-location yoga studios in the Columbus, Ohio area, they are a staple in the yoga community. The problem? Their website didn’t represent their brand.

What We Did

By creating an approachable yet modern-looking site, we were able to show their audience exactly what they stood for. We accomplished our goal of welcoming their lifelong yogis while being inviting for newbies. Namaste.


“We worked with Blue Laser on building a new website that would both help us up our SEO and be a better representation of our brand. From start to finish, Caitlin, our project manager, was organized, communicative and matched our passion for what we were creating. As a yoga brand, it was important to us to convey an experience as you landed on the home page and Brandon, the designer knocked it out of the park. His ability to take our vision and bring it to life was amazing. As we wrapped up the project, we were able to meet with Zach, the developer, who took the time to show us how to navigate, update and edit the site ourselves. Since launching our site, Caitlin, Brandon and Zach, have all been available to help answer questions and problem solve and issues we had. Blue Laser has truly been a partner in this, and we are grateful. Thank you to the team, you all are amazing!”

Our process included:

Assessed the problems with their current site
Researched Design Trends & Competition
Website Design

Client: Go Yoga
Industry: Fitness

Why Is Web Design So Important?

Web design can make or break your brand. Your website is the hub of your marketing efforts, and the design is the first thing potential customers see. Updating your website is a task that should be done regularly. Search engines are constantly releasing updates that favor websites that keep up with their trends. There are indicators that you are due for a new design. Is your website designed for mobile devices? Have you used conversion optimization to maximize the number of new customers you can get? Do you have enough content on your pages to enhance your SEO power?

Learn more about our Web Design Services.