Synopsis

Timbrook Guesthouse is the premier destination for bed & breakfast goers in the Columbus, Ohio area. Their goal was to broaden their audience and educate guests as to the extensive amenities they provide. In their world, the only thing that matters is reservations. Our mission was clear.

Content marketing serves as an effective tool to giving potential guests information about your business. A bed & breakfast is the perfect example of a business that is well suited for content marketing. Keeping in touch with past guests is a great way to build loyal and lifelong customers.

What We Did

In less than a month, clicks to the reservations page were up 95%. This was due to a combination of compelling content through blogging, targeted email marketing, social media, and new photography.

Testimonial

“The Blue Laser Design team has been nothing short of professional, creative, insightful and extremely knowledgeable. I started working with them five years ago when I needed to develop a web page for our bed and breakfast business. I was so impressed with the quality of their designs and the ease at which they took us through the whole process. Our initial meeting was with Caitlin Figaro who is extremely friendly, helpful and full of enthusiasm. I knew after that meeting that this was the company I wanted to work with. Currently, I am working with their marketing team and once again, their ideas and attention to details are amazing! I am thrilled with the results and would highly recommend this company for any of your web design or marketing needs. Loaded with talent, BLD is a first-class company. Thank you for all your hard work and dedication to our business!”

We implemented:

Email Marketing
Blogging
Photography
Social Media Marketing

Client: Timbrook Guesthouse
Industry: Hospitality
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Recipients
0
Opened
0
Clicked
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Bounced
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Unsubscribed
Content Marketing Case Study
Open Rate
0. 7%
This Campaign
0. 2%
List Average
0. 3%
Industry Average
(Travel & Transportation)
Click Rate
0. 0%
This Campaign
0. 0%
List Average
0. 4%
Industry Average
(Travel & Transportation)

Why is Content Marketing so Beneficial?

Your customers do research before making a purchase. Content marketing takes your business and meets them where they need it most. It provides the information they need, in the places they need it, to convert leads into sales.

Learn more about our Content Marketing Services